ASK BEN builds examinations, programmes and the competence to run them, and keeps them moving: across four languages, and ahead of a field that changes weekly.
A federal certificate, an internal qualification, a standard someone will one day contest. It has to measure what the job actually requires, be equally hard for every candidate, and be defensible when a result is challenged.
A CAS, a certificate track, a curriculum that outlives the person who wrote it and works in more than one language region.
Tools everywhere, no standard, no idea what good looks like. The work is deciding what your people must be able to do, then getting them there.
Preparing for a federal certificate, starting something of your own, or making sure your skills are still worth something in three years.
Marketing consulting exists too, as a closed portfolio, by referral only.
Role, body, year. No project counts, no years of experience, no follower numbers.
Six areas that run permanently. Partners as stations along them. Interchanges where a partner sits on two lines at once, which is where the value usually appears: an examination that matches the course it certifies, a programme that survives the region it moves into.
EXExamination expertiseAIAI consultingCLCourse leadershipBDBusiness developmentVIVisibilityMCMarketing consultingNot decoration. The two things that make this network worth hiring.
Switzerland does not think in one language, and a programme built in Zurich usually dies on the way to Lausanne. Mine do not, because they are designed in four languages from the start and led in each region by the same person. Teaching in Lucerne, Lausanne and Lugano. Coaching in Lucerne and Fribourg. DigitalCoffee in Lugano, Zug, Zurich, Basel, Bern and Lausanne.
One standard, not three regional versions that quietly drift apart.
In these fields what was true last week is not always true this week. Standing still is not neutral, it is falling behind. Staying current is part of the work, not something that happens when there is time.
An examination or a curriculum still defensible in three years, and a structure for keeping it that way.
Examination bodies and professional associations, education institutes and professional schools, companies from SMEs upwards, and the people inside them. Named engagements on request.
Twenty-five years at the intersection of business, education and technology. From launching DHL.com across 141 countries and leading communications through a Swiss bank IPO, to building communication departments, designing professional examinations and helping organisations adopt AI.
A few lines in the form. Which line it concerns, and by when you need it.
What I would do, whether I am the right person, and roughly what it would take. If someone else fits better, I will say so.
Objective, deliverables, days, rate. You decide on paper.
Terminus means open capacity, never closed.
Written answer within two working days. Everything you send stays confidential.